Featuring bold, thought-provoking visuals created through AR and VR technologies, Marc explains that this campaign was motivated by a desire to highlight how virtual technologies are reshaping the world.
“Our goal for this campaign is to raise global awareness of how virtual worlds improve the lives of patients, citizens and consumers by showcasing sustainable innovations that are transforming the healthcare, infrastructure and manufacturing sectors,” he says.
“Manufacturing is at an inflexion point, and stakeholders need to sit up and take notice.
“With our virtual twin technology,…

